DANGERHIMSELF.COM
Andrew Danger’s Portfolio Site
“FARMERS MARKET FOR DOGS” BY NUTRO


Experiential
Pet Food
Awareness Our Nutro client approached us with a task to get their brand’s message out: healthy pet food grows from healthy soil. We found an untapped demographic in farmers market goers that want to learn more about their food sourcing who also happen to be pet owners. That’s when we also learned that most farmers markets don’t allow pets. So we decided to make our own.  

Around 2,000 dogs and pet parents joined us in Los Angeles for our first Farmers Market for Dogs! With fresh local produce, pet-safe flowers, and paw-strology readings, it was a paw-some day for all as people learned that the good ingredients in Nutro pet food grows from healthy soil. We generated more than 2.2 billion potential earned impressions in one day featuring a live ribbon cutting ceremony to kick of this first of its kind event.





Andrew Danger
www.dangerhimself.com
CONTACT
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: dangerhimself@gmail.com

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 ABOUT ME
I'm a California-based Creative Director with 15+ years of experience across digital and print design, branding, experiential design, presentation design, and PR-led marketing. Proven leader in concepting and delivering high-impact creative programs for global technology, consumer, pharmaceutical, and automotive brands. Known for partnering closely with business development and project teams, leading creative vision across multiple accounts, mentoring designers, and owning work end to end—from ground-up ideation through execution. Delivered campaigns generating 100M+ impressions, double-digit increases in social engagement, and large-scale exhibitions seen by 10,000+ attendees per show.

EXPERIENCE

Creative direction and visual storytelling, executive and presentation design, experiential and exhibition design, integrated and PR-led campaigns, event and conference branding, earned media and social-first creative, influencer campaign support, packaging and environmental design, concept development, creative mentorship, cross-functional collaboration, and end-to-end creative ownership.