DANGERHIMSELF.COM
Andrew Danger’s Portfolio Site

MICROSOFT SURFACE TEST DRIVE


Experiential
Tour
Influencer
In a twist on traditional creator seeding kit and in-store shop, we brought the Surface laptop experience to creators through a custom-built, branded bus that toured Los Angeles, offering a targeted group of influential creators and media to engage with the latest Microsoft Surface products through a thoughtfully designed and curated experience. Visitors got a chance to see and test the laptops in simulated scenarios: on a bed, at the beach, and at a coffee shop all in one spot. The results where 6M+ total creator content views and a 95% net positive audience sentiment.





Andrew Danger
www.dangerhimself.com


CONTACT
: 626-689-0304

: dangerhimself@gmail.com

: LinkedIn

: Resume PDF

ABOUT ME

I’m Andrew Danger, a California-based Creative Director (Art) with 15+ years of experience in digital & print, branding, experiential design, and public relations (PR) marketing. 

My primary responsibilities include partnering with business development & project managers to build and deliver creative pitches, lead overall design / brand / creative vision within multiple accounts, and mentoring a team to support projects of all sizes and scopes.

EXPERIENCE

From ground-up ideation to evolving existing campaigns, I’ve developed successful programs for brands like Barilla, Dell, Dove, eBay, Google, HP, Lilly, Mars, Microsoft, PayPal, Salesforce, Toyota, Lexus, Xbox, and more.

My work has contributed to 100M+ media impressions and double-digit percentage increases in social mentions. I've also helped create exhibitions that attract 10,000+ visitors per show.